We collaborated with Verve Agency on Coca-Cola Ireland’s “Best Coke Ever” campaign — a fully virtual creative experience showcasing Coke Zero. Our focus was on developing the CGI video content for the campaign.
The concept centered around “Faux Out-of-Home” (FOOH) visuals, inspired by the oversized Coke bottles placed in real locations across Ireland. Footage was captured in both Dublin and Belfast, and we merged iconic Coca-Cola visuals with a stylized blend of reality and fantasy to create a sense of playful surrealism.
Once storyboards were approved, we began building the 3D elements. These were composited with the filmed footage, enhanced with visual effects and colour grading to ensure cohesion across all layers — delivering a final piece that felt immersive and believable.
Client
Verve/Coca-Cola Ireland
Date
2024
Team
Creative Director
Brian Kenny
Art Director
Carla Soriani
3D Designers
Carla Soriani
Thiago Oliveira
Footage Capturing
Carla Soriani
Paul Mahon
Thiago Oliveira